We’ve made it to August—the Sundays of summer. The days are long, the kids are sandy, and your calendar probably still says “pool day” and “popsicles.” But somewhere in the back of your mind, you know what’s coming: back-to-school.
At Après, we know the transition can feel a little bittersweet (and a little chaotic), but shopping for back-to-school clothes doesn’t have to be stressful. In fact, it can be fun—especially when you focus on timeless, high-quality pieces that make your kids feel confident walking into a new school year.
Here’s what we’re loving right now for August shopping:
1. First Day Favorites
Whether it’s their first day of preschool or fifth grade, a new outfit makes everything feel special. We have picture-perfect dresses, button-downs, polos, and sweet sets that strike the right balance between put-together and playful.
2. Everyday Basics That Hold Up
Stock up on the kind of pieces they’ll wear on repeat: soft leggings, cozy sweatshirts, well-made tees, and easy pull-on pants. We believe in quality over quantity, so you can wash and re-wear without worrying about fading or stretching out.
3. Layers for Cool Mornings
August is still hot—but we all know those chilly bus stop mornings are just around the corner. Lightweight sweaters, cardigans, and zip-ups make layering easy (and cute).
4. Accessories That Make It Personal
Let your kids add a little flair with a new backpack (we love STATE!), a fresh lunchbox, fun hair clips, or a cozy sweatshirt for fall. It’s the little things that help them feel ready—and excited—for a new routine.
We’re moms too, so we know this season is full of mixed emotions: excitement, a little nervousness, and maybe even a few happy tears on that first day. Our goal is to make getting dressed the easy part—so your kids feel great walking through the door, and you feel good sending them off in outfits that last and styles that stay sweet.
Stop by our shop in Bernardsville or shop online anytime at www.apresnj.com. We’re always here to help with size questions, styling advice, or even just a quiet moment to browse before the chaos kicks back in.
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